Comedy is a powerful way to reflect on what we consider the norm, and in this case Saturday Night Live analyzes Verizon advertisement, with the sarcastic tag line – “Verizon – It’s an old person’s nightmare”.
.That’s said, LTE, 10x faster, and Galaxy Nexus, HTC Thunderbold or LG Vortex on 4G LTE resonates with me personally, but surely not anyone less technical.
But to be fair, the actual Verizon commercials are less extreme.
Apple’s advertisement approach is much less focused on technology, but on experience.
Faster, thinner, lighter, those are all good things, but when technology gets out of the way, everything becomes more delightful.
Interestingly 25% of all YouTube viewers dislike it, and comments are turned off by Apple.
Meanwhile Samsung advertises that just believing in Apple is not contemporary anymore, although it’s not clear if a pen is the future either.
Is maybe John Gruber right, and we reached the death of the specs?
