Certainly the times of the clunky and static cable set-top boxes is over, with interactive IP delivery coming to quite a historic field of broadcast technology.

Comcast published a video showcasing their development team behind the X2 set-top box.

With the constant evolution of over-to-top devices, Apple TV, Xbox One, or Roku, to mention a few, the cable box is not the only way to get video to HD screens. The premium value of cable content should be inline with a premium user experience, which is slowly becoming a reality.

It will be interesting to see what is next.

Jens Loeffler

Author of Overdigital.net. The views/posts are my personal opinion.

http://www.overdigital.net

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